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Redirect Supply vs urllo (EasyRedir): Enterprise power or redirects that just work?

urllo, formerly EasyRedir, and Redirect Supply both keep old links alive with automatic HTTPS and no server to maintain. urllo is built for enterprise marketing, SEO, and IT teams, with SSO, audit logs, and a dedicated success manager. Redirect Supply is built for everyone else: designers, studios, and marketers who want path forwarding and wildcards live today, without a sales call.

Redirect Supply vs urllo: what you get for the money

Decision factor

Redirect Supply

urllo (EasyRedir)

Choose based on

Made for

Designers, studios, and marketers who rebrand and move websites

Enterprise marketing, SEO, and IT teams

Whether you need redirects now or a procurement process first

Getting started

Free plan, no credit card

14-day trial, then a paid plan

Whether you want to keep a small redirect running for free

Price to start

$6/month (yearly) for 2 domains

From $49/month

For a few domains, Redirect Supply costs a fraction of the price

How limits work

Priced by domain, with unlimited path rules on each

Priced by source URL, with 25 included to start

A migration with hundreds of old pages doesn't push you into a higher tier

Advanced rules

Wildcards and path rules included from your first paid plan

Advanced matching is a $50/month add-on

Whether wildcard rules should cost extra

Best fit

A studio moving client sites, a brand renaming itself, a marketer parking campaign domains

Large organizations that need SSO, audit logs, and a success manager

If you build, rebrand, or launch websites, Redirect Supply

Why Redirect Supply

Choose Redirect Supply for redirects that stay out of your way. Every old URL lands on the right page, every domain runs on HTTPS, and nothing breaks when your website moves.

0.1 Path rules

Source

Destination

/blog/*

/journal/*

Global

/pricing

/plans

Path

*

newdomain.com

Global

/about

/about-us

Path

Pages, not just domains

Send every old URL to its exact new home. Path rules for single pages, wildcards for whole sections, and a global fallback so nothing ends on a 404.

0.1 Path rules

Source

Destination

/blog/*

/journal/*

Global

/pricing

/plans

Path

*

newdomain.com

Global

/about

/about-us

Path

Pages, not just domains

Send every old URL to its exact new home. Path rules for single pages, wildcards for whole sections, and a global fallback so nothing ends on a 404.

0.2 Automatic HTTPS

HTTPS on every domain

Every connected domain gets an SSL certificate that renews on its own. Old https:// links in emails, chats, and QR codes open securely, with no browser warnings.

Domain

Status

olddomain.com

SSL active

old-brand.eu

SSL active

promo-campaign.co

SSL active

0.2 Automatic HTTPS

HTTPS on every domain

Every connected domain gets an SSL certificate that renews on its own. Old https:// links in emails, chats, and QR codes open securely, with no browser warnings.

Domain

Status

olddomain.com

SSL active

old-brand.eu

SSL active

promo-campaign.co

SSL active

0.3 Any platform

olddomain.com

Framer

Webflow

WordPress

Shopify

LinkedIn

Independent of your website

Redirects live outside your site builder, host, and registrar. Switch platforms or cancel old hosting, and every link keeps working, with unlimited traffic on every plan.

0.3 Any platform

olddomain.com

Framer

Webflow

WordPress

Shopify

LinkedIn

Independent of your website

Redirects live outside your site builder, host, and registrar. Switch platforms or cancel old hosting, and every link keeps working, with unlimited traffic on every plan.

urllo or Redirect Supply? The short answer

Pick Redirect Supply if you're moving a site, renaming a brand, or managing a handful of client domains. You get unlimited path rules, wildcards, automatic HTTPS, and analytics from $6 a month, with a free plan to start.

Pick urllo if your organization needs SSO, audit logs, compliance paperwork, and a dedicated success manager, and has the budget for an enterprise redirect platform.

For most websites, that makes it a Redirect Supply job.

FAQs

Questions about Redirect Supply and urllo

What's the difference between Redirect Supply and urllo?

Both redirect domains and pages with automatic HTTPS, without a server. Redirect Supply focuses on simple, affordable redirects for teams that build and rebrand websites, with pricing per domain. urllo is an enterprise link management platform with branded links, QR codes, SSO, and audit logs, priced per source URL.

Is urllo the same as EasyRedir?

Yes. EasyRedir rebranded as urllo, and existing EasyRedir accounts moved to the new name. Older reviews and guides that mention EasyRedir describe the same product.

Does urllo have a free plan?

No. urllo offers a 14-day free trial, after which you need a paid plan. Redirect Supply has a free plan with 1 domain, a catch-all redirect, automatic HTTPS, and built-in analytics, with no credit card required.

How does pricing compare?

urllo's Performance plan starts at $49 a month with 25 source URLs, and advanced matching or SSO are paid add-ons. Redirect Supply starts at $6 a month (billed yearly) for 2 domains with unlimited path rules and wildcards. See Redirect Supply pricing for every plan.

Can I move my redirects from urllo to Redirect Supply?

Yes. Put your redirects into a CSV file, import them into Redirect Supply on any paid plan, then update your DNS records. Keep urllo active until DNS propagation finishes, so no visitor hits a dead link.

Do both support HTTPS redirects?

Yes. Both issue SSL certificates automatically, so https:// links to your old domain redirect without browser warnings. Most registrar forwarding can't do this, which is why dedicated redirect services exist.

Have more questions?

For over a year I wanted to rebrand Freaks Studio, but my SEO background made me hesitant — I was worried about losing rankings. Redirect Supply saved the day and made the rebrand finally possible."

For over a year I wanted to rebrand Freaks Studio, but my SEO background made me hesitant — I was worried about losing rankings. Redirect Supply saved the day and made the rebrand finally possible."

"

"

Daniel Kouba

Founder of FREAKS

We acquire domains at scale, and Redirect Supply gives us the perfect place to park and utilize them until our next project launches."

We acquire domains at scale, and Redirect Supply gives us the perfect place to park and utilize them until our next project launches."

"

"

Vojtech Elias

Reflektor Studio

Compare Redirect Supply with other tools

Ready to keep every link alive?

Ready to keep every link alive?

Ready to keep every link alive?